DHA

DHA

DHA

DHA

DHA

DHA

Date
7.16.2022
Client
DHA
Project
Branding

Digital Health Analytics (DHA), is global data market hub in the healthcare space. The goal of this project was to build a survey tool that allowed healthcare professionals to leverage the vast amounts of data that DHA collects through its many partners. These insights would be used by product manufacturers and service providers to better understand their client needs and other market opportunities.

User Flows: Navigating the Project Path

Despite the short deadline for this particular project, the initial focus was on establishing fundamental user pathways. The primary goal was to ensure a foundational grasp of these critical navigational routes:

  1. Crafting or Participating in a Survey: The essential flow encompassed the process of generating or engaging in a survey. Swift yet purposeful steps were taken to design a seamless experience for users involved in this crucial aspect of the project.
  2. Conducting an In-depth Analysis of DHA's Data: Another pivotal flow concentrated on diving into DHA's data, aiming to comprehend and analyze it comprehensively. The objective was to ensure a proficient understanding of the data intricacies to derive valuable insights.
  3. Generating a Comprehensive Report on DHA's Data and Survey Outcomes:The final integral pathway involved the meticulous crafting of reports based on DHA's data and survey results. This step was vital in presenting the insights and findings in a clear, coherent, and meaningful manner.

The emphasis throughout was on providing a solid foundation for navigation while keeping pace with the project's demanding timelines. This laid the groundwork for subsequent enhancements and refinements in the user experience for what we called, the Survey Builder.

Surveys: Empowering Data Collection for DHA

Surveys serve as the backbone of DHA's extensive data collection initiative, which before this project, used outdate technologies with little customization. DHA recognized the importance of enabling members to effortlessly craft, archive, and share surveys. The Survey Builder was designed to provide users with a seamless experience in creating uncomplicated yet impactful surveys, readily publishable within their communities. One of the challenges we faced was distilling stake holder requests to core requirements to not only meet the tight deadline, but to also allow for a simple experience rather than one that was over-engineered.

Data Analysis

Central to DHA's value proposition is empowering its members with the capability to conduct insightful analyses on their extensive databases. We decided to implement a step-by-setp wizard for building reports. This intuitive and guided journey directs users through a series of simple screens and prompts, providing a clear roadmap of their progress and the ultimate destination—the end result of their analysis.

Key features of this wizard-driven workflow include:

  • Simplicity in Navigation: The wizard design ensures an intuitive and straightforward navigation experience, simplifying what could otherwise be a complex task. Users progress smoothly from one step to the next, enhancing their understanding of the analysis process.
  • Clear Progress Markers: Visual cues and progress indicators accompany users throughout the journey, enabling them to gauge their advancement and anticipate what lies ahead. This clarity instills confidence and keeps users engaged.
  • Transparency in Outcomes: The ultimate success of this wizard-driven workflow is evident in the results it yields. Users have reported a gratifying experience, characterized by efficient completion of the analysis and the attainment of valuable insights from their databases.

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